Jeff's Apps
Three metadata systems

EXIF vs. IPTC vs. XMP

Photo metadata is not one tidy box. Camera details, captions, ownership fields, and editing instructions often live in different systems inside or alongside the same image.

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SystemCommon contentsTypical source
EXIFCapture date, camera, lens, exposure, orientation, GPSCamera or phone
IPTCCaption, headline, credit, copyright, keywordsPhotographer, newsroom, asset manager
XMPExtensible fields, ratings, labels, edit instructionsEditing and catalog software

EXIF describes the capture

EXIF is where most people first meet photo metadata. A phone or camera writes technical details at the moment of capture. Dates and GPS fields can be extremely useful for organizing a library, but they can also reveal when and where an original file was made.

IPTC helps describe and credit the picture

IPTC fields were built around publishing workflows. They answer questions the camera cannot: Who made this? What is happening? What words should make it searchable? A caption or copyright notice belongs here more naturally than in a camera-maker field.

XMP gives software more room

XMP is flexible enough to carry standard fields and application-specific information. Editors often use it for ratings, labels, or nondestructive adjustments. Depending on the format and software, XMP may be embedded in the image or stored in a separate sidecar file.

Why the distinction matters on iPhone

A simple “remove metadata” command can discard useful information along with sensitive fields. Selective editing lets you clear GPS coordinates while keeping a date, caption, copyright notice, or camera record. Before exporting, look at the field itself rather than assuming all metadata has the same purpose.